Big Issue vendors have shared their hope that a new interactive subscriptions map will help them survive through the continuing Covid-19 pandemic.
Vendors in England are currently unable to sell the magazine due to the lockdown restrictions, while those in Scotland and Wales are facing quieter streets.
But through the new map, customers will be able to put money directly in the pocket of their regular vendor when they buy a subscription for themselves or as a gift. Fifty per cent of net proceeds from all subscriptions bought this way will go direct to the vendor chosen by the customer.
London vendor Anthony Okuyedi, 60, said the innovation was good news both to help him through the immediate crisis and to boost his longer-term income.
“I think it is a very good idea to let customers subscribe to help individual vendors, I know I have been having conversations with my customers about it. And it’s not just helpful in lockdown, because sometimes we get customers that leave the area or change jobs and we lose those customers along the way,” he said.