Actor Christopher Eccleston has urged Brits to support people less fortunate than themselves and buy The Big Issue during the Christmas period as the weather turns colder and more people are at risk of homelessness.
Eccleston, a Big Issue ambassador, said: “It’s not just the financial exchange with your vendor, it’s also about the personal interaction, the acknowledgement of their existence and their need.”
The twin impact of the cold weather and the pandemic make this an acute period for people experiencing homelessness.
“People are dying. People are sick and dying and living on the streets. It’s quite obvious, to walk down any street and you see people living on the street. The Big Issue is a lifeline,” Eccleston said, meeting a seller near his North London home.
Figures released this month revealed that almost 700 people died while experiencing homelessness in England and Wales in 2020.
From just £3 per week
“I think we’re going to be seeing the results, the damage economically from this pandemic, for the next 10 to 15 years. At the sharp end are the people who sell the Big Issue.”