In the closing days of this general election campaign, the Conservative Party has decided its best chance of staying in power is to frighten people. The party’s official account on Twitter (currently X) is ablaze with remarkable claims.
“You’ve got three days to protect your house”, yells one post, warning of “Labour’s home tax”. “Keir Starmer would steal your hard-earned money with 17 new taxes”, claims another, illustrated with a picture of the former director of public prosecutions dressed as a burglar. “Don’t let your children walk into Labour’s tax trap,” says another.
Perhaps my favourite has a video of a red carpet being rolled out on a beach, with the message: “Labour’s approach to illegal immigration.” In one picture, now withdrawn, an elderly man, woman and a child raise their arms as if at gunpoint under the words: “Don’t surrender your family’s future to Labour.” The message is clear, if derivative: New Labour, New Danger.
- More than 700,000 children plunged into poverty since Tories came to power: ‘We’re going backwards’
- Rishi Sunak sparks hunt for world’s tiniest violin after saying he went without Sky TV as a child
OK, two can play at this game. What would happen if the pollsters are wrong, and the Conservatives are re-elected for five more years?
The attack advert might go something like this: Imagine a world of sick patients on beds in hospital corridors. Working families struggling to cover the food and bills. Prisons overflowing. Schools falling apart. Poverty exploding. People sleeping on the streets. A comatose economy. Rivers full of sewage. Prison ships crammed with foreign visitors seeking refuge. Children’s teeth falling out.
Imagine a government of corrupt and trivial politicians who lie about the causes of a financial crash and punish the poor for the sins of the rich. Who tear up international alliances to appease fanatics and further their careers. Who break the laws they set for the public, and hold parties while thousands die alone in a plague. Who organise the ritual applause of health workers and then deny them a pay rise. Politicians who run the country like an experiment, and expect to be thanked by their victims.